CRM & Social Media Manager

Join us in shaping a sustainable world free from plastic pollution

At PlasticFri our vision is a sustainable world free from plastic pollution. Plastics are made from petroleum and stay in the environment for thousands of years! By 2050, the oceans could have more plastic than fish. At PlasticFri, we are on a mission to change that.

PlasticFri has been awarded as the “World’s Most Innovative Sustainability Startup” among 1400 companies Worldwide!

We were also recently received the prestigious “Global Tech Innovator" award among 2000 technology companies worldwide.

We are now scaling our team in order to continue our mission of creating a world free from plastic pollution, where circularity has been enabled.

As CRM & Social Media Manager, you will play a pivotal role in developing, executing, and refining both our customer relationship management strategies and social media presence. You will manage CRM tools to engage, nurture, and convert leads while overseeing social media channels to grow PlasticFri’s online community, enhance brand visibility, and drive engagement.

This role is ideal for a data-driven digital marketer with a passion for crafting meaningful customer journeys, while being equally savvy in social media storytelling.

Key responsibilities include:

• Develop and execute CRM strategies to enhance customer acquisition, retention, and engagement for both B2B and D2C audiences.
• Manage and optimize CRM tools (we work with HubSpot), and build segmented campaigns to nurture leads and customers (Mailchimp or the likes).
• Create, schedule, and post content across social media platforms (LinkedIn, Instagram, TikTok) to grow our audience - both paid and organic, engage our community, and increase brand visibility.
• Engage actively with followers, responding to comments, messages, and fostering conversations in line with PlasticFri’s mission and tone of voice.
• Collaborate with our creative team on content creation—from posts to videos, stories, and graphics—that align with our sustainability vision and resonate with our audience
• Analyze and report on CRM and social media performance, using data to optimize strategies, increase engagement, and drive conversions
• Coordinate integrated marketing efforts between CRM and social media channels, aligning with broader business goals in both B2B and D2C sectors
• Stay up to date with trends in digital marketing and social media, always finding new ways to engage our community and tell our story
• Assist with basic graphic design tasks using Adobe Creative Suite to support both CRM and social media content.

To thrive in this role, we believe you have:

• At least 2 years of experience in CRM and social media management, with a proven track record in both B2B and D2C environments.
• A strong background in content creation and posting, with hands-on experience managing and growing brand presence on platforms like LinkedIn, Instagram, and TikTok.
• Experience using CRM tools to execute successful campaigns, building funnels to improve customer journeys, and drive engagement.
• Skills in graphic design tools like Adobe Creative Suite to create visually appealing content that aligns with brand messaging.
• Community management experience, actively engaging with followers and building relationships online.
• Excellent project management skills, with the ability to multitask and prioritize in a dynamic, fast-paced environment.
• Fluency in English and Swedish (written and spoken)

We also see that you:

• Are passionate about impact and sustainability
• Thrive in a fast-paced environment, being a doer and learning on the way
• Are proactive and independent and take own initiatives and execute and deliver on them in order to achieve great results
• Are curious to learn new areas and ways of working and improve
• Possess self leadership, being accountable for your responsibilities and managing your work and time and development

We are interviewing continuously with the aim of filling the position as soon as possible. Apply today!