Product Manager

Bruce Studios is on a mission to redefine how people train, recover, and feel good – every day.

With thousands of members and over 1,000 partner studios across the Nordics, we offer the most flexible way to stay active and well. And we’re just getting started.

Bruce Studios believe that movement should be a natural and joyful part of everyday life — not just a routine, but a source of energy, balance, and connection. As people seek more personalized, flexible, and holistic ways to stay well, Bruce Studios is uniquely positioned to meet that need.

Growth is driven by data, design, and deep user insight — but at the core, Bruce Studios is a community company. They are expanding fast across regions, product areas, and digital touchpoints, and building a platform that makes health and wellbeing more accessible, more social, and more sustainable.

Bruce Studios is now looking for a strategic, commercially minded, and execution-focused Product Manager to help shape and drive the product offering into its next phase.

Your mission

As Product Manager, you will play a pivotal role in developing and executing Bruce’s product vision and roadmap. You will define and prioritize key features and initiatives that enhance the overall experience for both members and partner studios, leveraging data, insights, and technology.

We're looking for someone who:

• Delivers results - but always builds with the future in mind.
• Brings clarity and accountability - and leads with heart.
• Builds scalable systems - and a high-performance culture.
• Loves solving complex challenges with structure, data, and people.

You'll play a key role in ensuring that Bruce Studios continues to scale in a smart, focused, and human way - while embedding data, design, and technology into every step.

What youll do

• Own and manage specific areas of Bruce Studios' product roadmap, ensuring alignment with strategic business goals.
• Collaborate closely with Design, Tech, Operations, Marketing, and Studios to deliver seamless, engaging, and scalable product experiences.
• Drive product discovery, clearly defining user needs and translating these into actionable solutions.
• Establish and monitor key performance indicators (KPIs) to measure product success, including member growth, partner satisfaction, churn, and CLV.
• Foster a data-driven, hypothesis-driven product development culture, including A/B testing and iterative improvements.
• Continuously gather market intelligence and user feedback, identifying opportunities for innovation and improvement.
• Actively contribute to embedding AI-driven personalization and automation into our member and partner journeys.
• Support the implementation of product rituals and frameworks (e.g., OKRs, sprint planning, weekly prioritization) to maintain momentum and clarity.

What we want you to bring

• 3+ years of experience in product management within digital, member-focused, or marketplace-driven environments.
• Proven track record of launching and optimizing digital products and features that drive measurable commercial impact.
• Comfortable working with data and analytics tools to inform product decisions and demonstrate outcomes.
• Experience working in cross-functional teams, effectively collaborating with designers, developers, marketers, and operational stakeholders.
• Passionate about delivering exceptional user experiences with a strong focus on UX and design.
• Understanding or experience with subscription-based services, marketplaces, and the wellness or fitness industry is seen as a great advantage.
• Excellent communication skills, able to clearly articulate and champion product decisions.
• Proactive, curious, and driven by achieving clear, measurable results.
• This is your opportunity to be part of shaping the future of wellness at BruceStudios, contributing to a product that truly makes a difference in people's lives.

Our values at Bruce Studios

At Bruce Studios, our values guide everything we do—from how we work together to how we engage with our community.

• Own it – We take responsibility, make decisions, and follow through. We’re proactive, honest, and always learning from our mistakes.
• Be engaged – We’re all in. We respect each other’s time, stay curious, and continuously strive to improve.
• Be real – Authenticity is key. We communicate openly, support each other, and create a safe space where everyone can be themselves.
• Be adaptable – Change is constant, and we embrace it. We find solutions, stay flexible, and innovate together.
• Be bold – We challenge the status quo, take risks, and push boundaries while treatingeach other with kindness and respect.

Want to be part of a team that lives these values every day? Apply now.

What we offer you

• Fully renovated top-floor office with terrace, ideally located in central Stockholm
• 30 days of vacation
• Pension benefits
• Hybrid work setup with three office days per week
• A welcoming company culture and supportive team
• A Bruce Epic membership (yes, you get to workout too!)

How to apply

Does this role sound like the right fit for you? Great – we’d love to hear from you!

In this recruitment, Bruce Studios partner up with the recruitment specialist, David Källström, at Uniqruit.

We value a diverse and inclusive workplace, and we warmly welcome applicants of all gender identities, ages, backgrounds, and abilities.